SBDC成功案例

SBDC帮助当地企业家
让他们的小生意梦想成真

该地区的小企业, 就像全国各地一样, 在一场全球大流行导致企业关闭了大半年之后，你是否艰难地维持了运营. 然而，在的帮助和指导下 小企业发展中心 欧宝体育app入口, 一些当地的企业家已经能够重新获得成功，而另一些人最终找到了投入并追随梦想的机会.

From a clothing boutique and BBQ restaurant to a wellness center and hair salon, the SBDC has aided small business owners across the region, by not only evaluating the feasibility of their visions, but also by helping to build them from the ground up. 蕾丝麻雀精品店的艾米·赖特, Brian and 克丽丝 Patterson of 荒野烟雾小屋, 有限责任公司, 健康社区的艾米丽·马勒, 和力士美发工作室的Ashly Weyandt都是最近的例子，他们将自己的热情转化为蓬勃发展的业务.

蕾丝麻雀精品店 Flies from E-commerce to Storefront in Community

公司: 蕾丝麻雀精品店街市街122号., Rockwood, PA, Somerset County, owned by Amy Wright

成功的故事: In 2020, The Lace Sparrow started as an online boutique for size-inclusive, 舒适的, and fashionable clothing and accessories for women. 生意开始红火起来，店主艾米·赖特(Amy Wright)意识到，她需要一个展示自己产品的渠道. Wright realized that a storefront would help even more women love themselves. 蕾丝麻雀希望女性离开时自我感觉良好，并找到能反映她们美丽的衣服.

While working as a nurse, Wright started the business plan for the Boutique. 她选择了一个充满意义的名字和标志——一只象征自我价值和社区力量的麻雀，以及错综复杂的编织之美. However, just as she was about to launch the business, COVID hit. As a result, Wright pivoted to operating as a website and the business took off. She offered live-feed sales events featuring models with various body types. 这为赖特提供了一个基础，让他意识到他的目标是要有一个店面.

Amy联系了SBDC，开始了评估和开发商业提案的旅程. 他们的设想是创造一个顾客可以购物和试穿衣服的空间, 感觉, 体验服装. 赖特会见了SBDC的顾问，以协助她评估和她的梦想的可行性. 她有经营企业的知识和经验，但需要看一下商业计划书. The business proposal and 预测 started to take shape, 还有营销和服务, 在中心的协助下.

商业计划书完成了, 赖特联系了银行，但被拒绝了, 但朋友和家人愿意提供资金帮助，使生意成为现实. 所需的资金用于小规模的整修, 设备, 供应, 库存, 以及宣传材料.

On July 1, 2022, 蕾丝麻雀精品店 held its Grand Opening. Wright’s vision for a storefront in her community is complete. 她仍在继续接受在线订单，并且能够从这个位置更有效地操作这部分. The Rockwood Community has welcomed the business to the area.

“在蕾丝麻雀，欧宝体育app入口希望女性在离开这里时自我感觉良好，找到能反映她们美丽的衣服,赖特说.

伟大的烧烤是家庭的事情

公司: 荒野烟雾小屋， 有限责任公司, 5963 Seven Points Road, Hesston, PA, huntington County，由Brian和克丽丝 Patterson所有

成功的故事: 布莱恩·帕特森知道烧烤. Smoking meats has been a long-time hobby and ultimately a great business opportunity. 吸取他所学的，自学成才, 当他发现该地区(包括雷斯敦湖)没有一家好的烧烤餐厅时，他决定把自己的爱好变成季节性的商机, 一个州立公园和度假胜地, 每年有200多万游客到访. 还有他的家人, 他的妈妈, 克丽丝, 还有他的爸爸, 芽, 他们开始和Jeff Boldizar合作, 欧宝体育app入口SBDC主任, 开荒野烟雾小屋, 一个烧烤食品拖车，在不同的地点和活动中设立，出售一些非凡的烧烤. Boldizar协助他们获得了一笔营销赠款，帮助他们提供了新的标识, 创建新菜单, 发展他们最初的数字营销.

他们因为新冠肺炎失去了一段时间, 移动业务再次兴起，并开始寻找一个地点来扩大他们的服务，包括用餐和外卖选项. In 2021, they began leasing a location close to Raystown Lake. Having to upgrade some 设备 and make some renovations to the facility, they again sought out the SBDC for assistance with business planning and financing. 与Covid顾问合作, 特里·安德森, the Center assisted them with developing a business plan, 预测, 和市场营销. They were approved for funding through the JARI Microloan program, 然而, they ultimately decided to fund themselves instead.

As they continued to expand their offerings and build a reputation for excellent BBQ, they knew they had to develop a stronger online presence. So, they began working with SBDC consultant Jarrod Piper, 谁协助创建了一个用户友好的界面, 餐厅的移动优化网站, 包括品牌形象发展, 平面设计, 文案, 和搜索引擎优化(SEO). Over the past year, the website attracted over 7,000 unique visitors across 30+ states.

In addition to developing and enhancing their online presence, the SBDC continued to work with them on marketing, 定价, 以及其他增长战略，包括推出早餐菜单、在线销售服装和他们自己定制的烧烤干擦. Since the restaurant closes seasonally at the end of October, Backwoods全年继续提供餐饮和在线销售服装和干擦.

荒野烟雾小屋继续发展，一直在寻找扩大品牌的机会. As they wind down the current season for the restaurant, 帕特森家族继续与SBDC对他们的摩擦和服装的营销工作. No rest for this family who are passionate about all things BBQ and their community!

世代健康 扩大s into Somerset

公司: 健康社区, 112 N. 罗西娜大街., Somerset, PA, Somerset County, owned by Emily Mahler

成功的故事: 艾米丽·马勒多年来一直从事保健工作——销售精油, 教学类, 举办妇女健康活动, and networking with many in the wellness community. She has created and influenced a community around wellness, 甚至建立了一个在线健康目录, 世代健康. 马勒在健康和保健方面的热情和经验使她意识到萨默塞特社区需要一个以零售和服务为基础的健康业务. 她决定开一家自己的店，并把自己的经验和知识融入其中.

马勒向一家银行寻求融资，银行让她与SBDC联系，帮助她制定商业计划书. After realizing that her credit and collateral were probably going to be an issue, 她仍然想继续这个想法，并评估“健康社区”的整体可行性. 她需要评估萨默塞特社区是否对这样一个围绕健康建立联系的空间感兴趣. 马勒联系了SBDC，开始了评估和开发商业提案的旅程. The vision was to create a space where customers can shop, 花时间在冥想室, 安排频率会话, 参加研讨会, and additional services taking on the holistic approach. 马勒会见了SBDC的顾问，协助她评估和她的梦想的可行性. She had the knowledge and experience of operating a business, 但需要看一下商业计划书. The business proposal and 预测 started to take shape, 还有营销和服务 在中心的协助下.

商业计划书完成后, 马勒联系了银行，但被拒绝了, 但朋友和家人愿意提供资金帮助，使生意成为现实. 所需的资金用于小规模的整修, 设备, 供应, 库存, 以及宣传材料.

On February 22, 2022, 健康社区 held its grand opening. 健康社区 is a space for the Somerset community to connect around wellness. All the products and services meet a need for the wellness of the community, for those looking for alternatives to mainstream, and those wanting to take control of their own health. The Somerset Community has welcomed the business to the area.

勒克斯美发工作室在布莱尔县开业

公司: 力士美发工作室韦恩街201号., Hollidaysburg, Blair County, owned by Ashley Weyandt

成功的故事: Ashley Weyandt has been working in the beauty salon industry for the past few years. She has always loved working on hair and with beauty products, 她喜欢了解新的趋势, 参加贸易展览, 和她的顾客交谈. She felt there was more to the industry than what she was experiencing as an employee.

经常, Weyandt had thought about opening her own salon someday, 但我认为这在未来可能会消失. After considering the idea and talking it over with her husband, she decided she would look into starting her own business. She was not sure where to start, so she talked to her local banker about getting started. 银行建议她联系SBDC，讨论开设自己的沙龙的想法. 他们向她解释说，除了确定她需要借多少钱之外，还有更多的事情要做. Weyandt联系了该中心，并就她的计划进行了初步的电话交谈，然后安排了一次会议来进一步讨论这个项目. She had various ideas for the salon but needed a location. SBDC与她讨论了这样一个事实，即业务的地点将对启动成本产生影响. She would need 设备, 供应, possible renovations, etc., 她还需要营运资金来支付业务启动阶段的运营费用. Weyandt还对除了银行之外是否还有其他潜在的融资来源感兴趣. During the planning process she became aware of a potential location in Duncansville.

The Center assisted Weyandt in completing her business plan, 预计财务报表, 以及对预测的假设. The goal was to show the owner’s knowledge of the business, the market potential for her salon in Blair County, 以及偿还拟议债务的能力.

Due to the small amount of financing required to get the salon open, 该项目是阿尔图纳布莱尔县发展公司(ABCD)第一前沿贷款基金的候选项目. This fund is set up to target businesses that are seeking financing of less than $20,000. 她最初与之交谈的银行希望她为贷款提供额外的抵押品, 她在考虑另一个选择, 所以中心让她去找ABCD公司. They were able to approve her loan through the First Frontier Loan Fund. Weyandt also invested personal funds into the project as well. 自开, Weyandt的店面已经不够用了，她搬到了Hollidaysburg的一个更大的工厂. In addition to Weyandt, the salon employs three other stylists.